Hodson Rent (May 2022 - July 2022)

During the summer of 2022, I participated in a study abroad focused on International Marketing and Innovation in Croatia and Belgium. This course allowed students to experience innovation focused on European countries. The students were given the opportunity to experience many different types and levels of innovation and insights offered in the European startup/SME/NGO/non-profit ecosystems. Students studied the European commercial environments and then were paired with pre-selected or selected in-country entities. The students spent time in class exploring their entity's business, articulating the entities' given or perceived problem statement, and preparing recommendations related to the problem statement. Then the students researched the respective US regulations and methods for assigned companies to offer their products or services to the US commercial markets. Finally, the students presented their final solution to the company.

Website Link: https://laurynmoller.wixsite.com/hodsonrent

Hodson Rent Proposal.pdf

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Pitch Presentation.pdf

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